Elvis Presley’s Cadillac Eldorado heads to auction

A 1969 Cadillac Eldorado first owned by Elvis Presley will head to auction soon. A renowned car enthusiast, Elvis bought numerous Cadillacs during his years at the top of the music world – including once purchasing 30 examples in a single morning. 

This Eldorado is one of a number of vehicles owned by ‘The King’ to be auctioned in recent years, and is likely to attract plenty of attention.

It will be sold as part of the huge Mecum Auctions Glendale event, which takes place in Arizona from 5-9 March 2024.

Summer of ’69

According to Mecum Auctions, Elvis Presley bought the brand new Eldorado in cash from Hillcrest Motor Company in Beverly Hills, California. A purchase order included with the car details its May 1969 sale date, coming soon after Elvis’ return to success the previous year. 

The Eldorado also arrived just a month before the release of the Elvis in Memphis album, which went on to sell more than 500,000 copies.

Elvis and his wife Priscilla Presley made use of the Cadillac at their Beverly Hills home until 1973. Interestingly, the car’s second owner was Presley’s personal mechanic: the aptly named Max Service.

Only the strong survive

Finished in black with a black vinyl roof and black leather interior, the Eldorado is a relatively subtle choice for a flamboyant rock star.

Power comes from a suitably huge 472 cubic-inch (7.7-litre) V8 engine, serving up 375hp and 525lb ft of torque. Slowing things down again are hefty kerb weight of 2,130kg and a three-speed automatic transmission.

Luxury equipment fitted to the Eldorado includes automatic climate control air-con, cruise control, power steering, tinted glass and power-assisted disc brakes. 

Mecum notes that the automatic gearbox was replaced during the 1980s. The vinyl roof has also been renewed to prevent corrosion. However, the paintwork and interior are said to be original.

A King’s ransom?

Included with the car are an original bill of sale and office record in Presley’s name, along with documents from its ownership period by Max Service. 

Being owned by one of the greatest stars of the 20th century will naturally make this Eldorado stand out from contemporary Cadillacs at auction. 

Putting a price on fame, the big Eldorado comes with a lofty pre-auction estimate for a Cadillac of this vintage. Mecum suggests a budget of between $55,000 and $75,000 (£43,000 to £59,000) could secure the car. 

The King’s Caddy will be auctioned on Friday 8 March. Online and telephone bids will be accepted for those unable to make it to Arizona.

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